Convotrack is a WordPress plugin built for businesses that want to communicate with clients by text message without forcing people into a separate app or chat portal. Most customers already know how to text, so the fastest way to improve response time is to meet them where they already are. Convotrack focuses on that exact workflow: real SMS conversations tied to your real business number, managed from your WordPress environment.

Why I built Convotrack

In many service businesses, leads come in through a website form, then follow-up happens somewhere else. That disconnect slows everything down. Messages get missed, contact history gets split across tools, and teams spend too much time switching between platforms. Convotrack was created to close that gap by keeping the website and texting workflow connected.

The goal is practical: make communication faster, simpler, and more consistent. If a customer asks a question, you should be able to respond quickly from a familiar system. If a team member takes over a conversation, they should have context. If a business wants to increase conversions, they should be able to reduce friction at the moment of contact.

Core features and workflow benefits

• Text from your business number instead of a random shared sender.
• Keep client conversations connected to your site workflow.
• Respond faster to inbound questions and warm leads.
• Reduce tool switching for teams handling support and sales.
• Create a cleaner communication path from first visit to closed deal.

For WordPress users, this matters because the website is already the center of content, lead capture, and customer discovery. Adding communication at the same layer improves operational speed. It also helps smaller teams act bigger by handling conversations in a consistent way.

Who Convotrack is for

Convotrack works especially well for agencies, home services, consultants, local businesses, and any team where speed-to-response affects revenue. If your customers prefer texting over email, this plugin gives you a direct channel that feels natural on both sides.

It is also a strong fit for businesses that want better visibility into communication quality. When conversation history is easier to access and manage, teams can improve follow-up timing, reduce dropped opportunities, and deliver a better customer experience.

View the project page here: Convotrack.